Two Logitech Products Win Japan's Good Design Award 2007
FREMONT, Calif. — Oct. 2, 2007 —Logitech (SWX: LOGN) (NASDAQ: LOGI) today announced that two of its products received the prestigious Good Design Award 2007, sponsored by the Japan Industrial Design Promotion Organization. The Logitech® diNovo Edge Keyboard and Logitech® Pure-Fi Dream™ Premium Bedroom Music System were both named winners in the product design category. Logitech has now won 16 Good Design awards in the last five years.
“Design has always been at the core of Logitech’s products, and we are delighted to be honored with this prestigious award,” said Junien Labrousse, executive vice president of products for Logitech. “We are dedicated to designing products that exceed our customer’s expectations. Receiving Good Design awards validates our commitment to excellence.”
The Logitech diNovo Edge and the Pure-Fi Dream each received a G-Mark, the symbol of the Good Design Award 2007.
Logitech diNovo Edge Keyboard
A cutting-edge blend of refined design and breakthrough innovation, the Logitech® diNovo Edge™ keyboard is laser cut from a single, semi-translucent piece of black Plexiglas® and set into a brushed-aluminum frame. Its minimalist style is further evident in the limited number of buttons and the dynamic, backlighted icons embedded within the keyboard, which are invisible when not illuminated. Considering its many innovations and advanced technology, the eye-catching design of the diNovo Edge seems impossibly thin at only ¾-inches (19.05 mm) thick.
The Logitech diNovo Edge Keyboard is now available worldwide.
Logitech Pure-Fi Dream Bedroom Music System
With its unique design, premium audio, an innovative application of motion- and light-sensing technology, a built-in digital AM/FM radio and a dual alarm with battery backup, the Logitech® Pure-Fi Dream speakers are a premium accompaniment to any iPod. For controlling the Pure-Fi Dream in a dark room, the speakers use the latest motion-sensing technology. Backlighted control buttons automatically light up when a person waves a hand over the top of the speaker – and automatically dim when the task is completed. The motion-sensing technology also extends to the Snooze function.
In addition to offering motion-sensing technology, Logitech also incorporated light sensors into the display of the Pure-Fi Dream iPod speaker system. The light-sensitive, auto-adjusting display brightens during the day, making it easy to read from across a room. On the top of the speakers, people have easy access to 24 preset buttons – six iPod playlists, six AM radio stations and 12 FM radio stations.
The Logitech Pure-Fi Dream Bedroom Music System for iPod will be available in early 2008.
About the Good Design Award (G-Mark)
The Good Design Award (G-Mark) is the successor to the Good Design Selection System, which was established by the former Ministry of International Trade and Industry in 1957. Since 1998, the Award has been sponsored by the Japan Industrial Design Promotion Organization, as Japan´s only system for assessing and promoting overall design. The Good Design Award is presented for designs that clearly demonstrate merit in the following assessment categories: designs that meet or exceed a certain standard, superior designs and future-oriented designs. The Award is intended to contribute to “a more abundant lifestyle” and “good business,” in order to create new forms of culture and lifestyle for a new era. The symbol of the Award is the G-Mark, which has become widely recognized among the general public.
Logitech is a world leader in personal peripherals, driving innovation in PC navigation, Internet communications, digital music, home-entertainment control, gaming and wireless devices. Founded in 1981, Logitech International is a Swiss public company traded on the SWX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI).
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