It\u2019s June, that time of year when many of us don our rainbow flag t-shirts, stake out prime spots at local Pride parades, and select the perfect tracks for our Pride party playlists.\u00a0 It\u2019s also a time to remember that Pride is much more than parties and rainbows.\u00a0 It\u2019s a celebration of hard-won queer joy and visibility, and a protest against the forces still working to dehumanize the LGBTQ community and deny them fundamental human rights.<\/p>\n
For me, as the proud mom of a trans daughter, Pride month is a reminder to take stock of my role as an ally and ask whether I am truly doing all I can to create a world where my daughter and other trans kids can grow up with the same rights that the rest of us take for granted.\u00a0 And one thing I know for sure is that to be an ally requires more than the occasional social media \u201clike\u201d and a rainbow flag.\u00a0 To be an ally is to take action; to vote, to volunteer and perhaps most importantly to speak up\u2013especially when it\u2019s uncomfortable, when your voice wavers and your knees shake (mine sometimes still do).<\/p>\n
This principle of active allyship holds true both for people and the companies where many of us work. In 2022, Logitech launched a partnership with\u00a0GLAAD<\/a>, the world\u2019s largest LGBTQ media advocacy organization. Logitech\u2019s partnership with GLAAD focuses on the intersection of LGBTQ representation and technology.\u00a0 Recently, I joined many of my Logitech colleagues and Blair Durkee, Associate Director of GLAAD Gaming as she shared the groundbreaking results of GLAAD\u2019s inaugural\u00a0Gaming Report<\/a>, which Logitech sponsored.<\/p>\n The groundbreaking report revealed that LGBTQ people are a large and enthusiastic part of the gaming community (1 in 5 active gamers is LGBTQ) and yet, are all but absent from gaming content (less than 2% of gaming content includes LGBTQ stories). While these stats don\u2019t surprise me \u2013 the mom of an LGBTQ gamer who joyfully shares each rare instance of LGBTQ and gender expansive content she comes across \u2013 the report sent shockwaves through the industry.\u00a0 By taking action, in partnership with GLAAD, we are mobilizing some of the largest players in gaming. It\u2019s not just the right thing to do, it\u2019s smart business to create content relevant to people who make up 20% (and quickly growing) of your audience.<\/p>\n Blazing the trail for representation in gaming is just one example of Logitech\u2019s active allyship.\u00a0 We spoke up to support marriage equality in Switzerland. In the US, we joined 300+ companies like Microsoft, Sony and General Motors to publicly oppose the onslaught of state laws undermining the rights of LGBTQ people, and in 2023 we joined a coalition of businesses condemning extremist threats against companies celebrating Pride.\u00a0 At Logitech, we actively live our value of equality by standing vocally and consistently with LGBTQ people everywhere.<\/p>\n As we celebrate Pride 2024, the human rights of the LGBTQ community are under attack. Over 65 countries criminalize LGBTQ relationships between consenting adults, and last year in the US over 500 laws targeting LGBTQ people were proposed and nearly 100 were signed into law.\u00a0 I\u2019ll be honest, I lose sleep over these numbers.\u00a0 I also know that action is far more effective than worry, and I am energized and proud to be part of a company that is an active ally 365 days a year.\u00a0 We have the power as people and as members of the corporate community to write the history that we want to be part of.\u00a0 Let\u2019s celebrate Pride 2024 with action.<\/p>\n","protected":false},"excerpt":{"rendered":" It\u2019s June, that time of year when many of us don our rainbow flag t-shirts, stake out prime spots at local Pride parades, and select the perfect tracks for our Pride party playlists.\u00a0 It\u2019s also a time to remember that Pride is much more than parties and rainbows.\u00a0 It\u2019s a celebration of hard-won queer joy […]<\/p>\n","protected":false},"author":116,"featured_media":31487,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2853,3120],"tags":[],"class_list":["post-31486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company","category-sustainability"],"_links":{"self":[{"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/posts\/31486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/users\/116"}],"replies":[{"embeddable":true,"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/comments?post=31486"}],"version-history":[{"count":1,"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/posts\/31486\/revisions"}],"predecessor-version":[{"id":31488,"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/posts\/31486\/revisions\/31488"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/media\/31487"}],"wp:attachment":[{"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/media?parent=31486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/categories?post=31486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.logitech.com\/blog\/wp-json\/wp\/v2\/tags?post=31486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}