A buzzing crowd explores a creative space brought to life by Logitech innovation. Guests wander between immersive creator stations, interactive demo areas, and an iconic Mega Mouse, experiencing firsthand how our tools empower creativity.
This was the Logitech Experience Store launch event and ribbon cutting, a celebration of creativity, technology, and community at our first-ever pop-up in San Francisco. Logitech brand ambassadors, creators and community members joined us on December 4 to mark the store’s debut. Let’s take you behind the scenes of the evening and give you a glimpse of everything the store has to offer.
The night kicked off with a warm applause and splash of celebration as guests gathered for the ribbon cutting. With cheers filling the space, this milestone marked our very first U.S. store in its 44-year history, and what better place to make history than the vibrant city of San Francisco?
Here’s what else happened:
MX in Action: Creator Perspective
- Acclaimed photographer and director Anthony Ghnassia (@anthonyghnassia) shared his journey behind the lens and premiered the English version of his book “Sound of Silence.”?
- He wowed the crowd with a live demo of the MX Master 4, zipping through dozens of photos, adjusting exposure and color in a flash using Actions Ring.
Creator Spotlight: The Art of MX
- Visual artist Mike V (@uon.visuals)transported the audience into his psychedelic, hyperdimensional art.
- Using the MX Master 4, he demonstrated how the mouse is not just a tool, but an extension of his creativity giving him the power to fine-tune every detail.
The energy carried through the night as guests explored every corner of the store. Attendees mingled, posed for photos with the Mega Mouse, tested MX products at the hands-on creator stations, and stopped by the engraving station to personalize their MX Master 4.
Want to experience this creative hub yourself? The Logitech Experience Store is open Wednesdays through Sundays from 11 a.m. to 7 p.m. through December 24. Visit www.logitech.com/logi-experience-store for the most updated programming and follow #MXExperience on Instagram for live content.
Be sure to stop by to get your MX Master 4 engraved – an exclusive service available only at the store – perfect for personalizing your own device or creating a memorable gift for someone!
