Episode 2

Less is more

“Being more radical about our choices ultimately helps us be more sustainable. You get to the core of your idea in a good way for the planet” - Giulio, Head of User Experience

A smaller carbon footprint

We continuously improve our product designs, carefully considering our material choices. Our focus on innovation ensures you enjoy a high-quality product experience while we minimize our environmental impact.

Challenging past designs

There are a lot of preconceived ideas around what premium means. A lot of people feel that when a product is heavy, it must be more expensive and better quality. We’re challenging that. Making something better means making it more sustainable.

The honeycomb structure

We replaced the steel plate inside the MX Mechanical keyboard with an innovative honeycomb structure. It’s still sturdy and stable and provides the same great user experience. But with one less material – a lighter, more sustainable design.